Samsung Galaxy S25 Ultra now available for Rs 70,000 ahead of Galaxy S26 launch: Where to buy

Samsung has officially slashed the price of its premium flagship, the Galaxy S25 Ultra, making it available at its lowest-ever price ahead of the much-anticipated Galaxy S26 series launch. The smartphone, which debuted at a premium price earlier this year, can now be purchased for Rs 69,999, offering massive savings of nearly Rs 60,000.

Where to buy the Samsung Galaxy S25 Ultra

The discounted price is part of the CromaTastic Year-End Sale, available both online and across Croma retail stores in India. The sale began on December 15 and will continue until January 4, 2026, giving buyers a limited-time opportunity to grab Samsung’s top-tier smartphone at a record-low price.

Samsung Galaxy S25 Ultra price drop explained

Launched originally at Rs 1,29,999, the Galaxy S25 Ultra’s price reduction comes through a combination of:

• Flat festive discounts
• Bank card offers
• Exchange bonuses on eligible smartphones

Together, these offers bring the effective price down to Rs 69,999, making it one of the best flagship deals currently available in the Indian market.

Samsung Galaxy S25 Ultra: Key specifications

Despite the price cut, the Galaxy S25 Ultra remains a powerhouse device. It features:

• 6.9-inch Dynamic AMOLED 2X display
• QHD+ resolution (3120 x 1440 pixels)
• 120Hz adaptive refresh rate for smooth scrolling and gaming

At its core, the device is powered by the Qualcomm Snapdragon 8 Elite processor, paired with 12GB RAM and up to 1TB internal storage, ensuring flagship-level performance for multitasking, gaming, and content creation.

The phone packs a 5,000mAh battery with support for 45W wired fast charging and 15W wireless charging, delivering all-day usage with minimal downtime.

Pro-grade cameras and Galaxy AI features

Photography remains a major highlight of the Galaxy S25 Ultra. The smartphone boasts an advanced quad-camera setup featuring:

• 200MP primary camera
• 50MP ultra-wide sensor
• 50MP telephoto lens
• 12MP front-facing camera for selfies and video calls

Running on One UI 7 based on Android 15, the phone comes integrated with Galaxy AI, offering advanced photo editing tools, productivity enhancements, and AI-powered smart features.

Built for durability and productivity

Designed for power users, the Galaxy S25 Ultra includes S-Pen support, making it ideal for note-taking and creative tasks. The device also carries IP68 and IP69 ratings, offering enhanced protection against water and dust.

Connectivity options include 5G, Wi-Fi 7, Bluetooth, NFC, and advanced security features, ensuring future-ready performance.

Additional Value-Added Context

Is this the best time to buy the Galaxy S25 Ultra?

With the Galaxy S26 series expected in early 2026, Samsung’s aggressive pricing strategy makes the Galaxy S25 Ultra an excellent option for buyers seeking flagship performance without paying full launch prices. Unless cutting-edge upgrades are a priority, the S25 Ultra currently offers better value-for-money than most new premium smartphones.

Who should consider this deal?

• Users upgrading from older Galaxy S or Note series devices
• Photography enthusiasts seeking a 200MP camera
• Power users who rely on S-Pen productivity features
• Buyers looking for a future-proof flagship at a mid-range price