Beauty
Max Factor Brings Hollywood Glam to Hyderabad with Spectacular Launch
Max Factor, the legendary beauty brand that once defined classic Hollywood glamour, has officially arrived in Hyderabad. The event marks a monumental moment for makeup lovers in India, as Max Factor sets up its retail presence in one of the country’s most stylish and trend-sensitive cities.

A Star-Studded Debut
Held at a prime venue in Hyderabad, the launch event saw influencers, fashionistas, and celebrities in attendance. The glamourous evening was abuzz with live makeup demos, personalized consultations, and exclusive previews of the brand’s signature products.
Celebrity makeup artist Shaan Muttathil, known for styling top Bollywood stars, was the event’s showstopper, demonstrating how Max Factor products elevate everyday beauty into red carpet elegance.
Max Factor’s Iconic Lineup
The Hyderabad launch features the full range of Max Factor’s global bestsellers, including:
- Facefinity All Day Flawless Foundation – Loved for its 3-in-1 primer, concealer, and foundation combo.
- False Lash Effect Mascara – A cult favorite delivering voluminous lashes in one swipe.
- Lipfinity Lip Color – Promising up to 24 hours of bold color without smudging.
What sets Max Factor apart is its rich history—used on legends like Marilyn Monroe and Ava Gardner—and its seamless fusion with modern beauty needs.
Bridging East and West
In a press statement, the brand emphasized its goal to “honor timeless Hollywood elegance while celebrating diverse Indian beauty.” Customized shades for Indian skin tones and regional campaign faces are already in the pipeline, according to brand representatives.
Grand Opening Offers
To celebrate its launch, the brand is offering:
- Complimentary mini makeovers
- Gift hampers for the first 200 customers
- Limited-edition kits available only at the Hyderabad location
A New Chapter for Indian Beauty
Max Factor’s Hyderabad launch signals more than just a brand expansion—it’s a celebration of glamour, heritage, and inclusivity. As India’s beauty market grows more sophisticated, Max Factor’s arrival is perfectly timed to meet evolving tastes.